How different is link building for SEO in 2021 vs now 2023? In order to have a successful website, we must create the best links and backlinks to validate our pages to the human search intent. Once this has been established, Google will rank our pages based on keyword search and our websites overall domain authority will increase. We must consider Google’s Algorithm Factor, too. Your optimization is not always at fault. Yet, you must abide with Google’s rules of best link building for a healthier website. Due to the pandemic businesses are going online. Website SEO is getting more attention than ever before.
Link building for SEO in 2021 vs all other years?
As always link building is a vital SEO step in building a successful website. It signals to Google the importance of your pages and the relevance of each page to the other. In order for this to be a success, you need to execute a strategy that will aid you in creating strong links. The best way to create links is to identify Google’s top three Ranking Factors and use them wisely to create your link building strategy.
In short Google’s top three ranking factors are links, content, and rank brain. Rank Brain is a machine learning software that Google uses to deliver search results. It is nothing new still worth mentioning. Please visit our top Google’s Ranking Factor cheat sheet.
Content is always king and without content link building has no meaning. Content is a broad term; content is information and experience that is directed to the end user. Or in other words, content comes in different forms such as video, image, pdf, text, website copy, blog copy, sound, music, and
- Podcasts (sample podcast with Jeff Crilley and Rassin Roshan)
By executing a solid strategy link building is the strongest SEO tool in your toolbox. When we use the term “content” we mainly refer to written text. However, content also is video, infographic, images, and more. If a website has sufficient well written text and appropriate keywords for each page with supporting images, videos, and linked well, then that page and website will rank favorably. Link Building is the key signal to Google that a page is worthy of attention!